Conscious Cup

Custom Shopify theme for a Chicagoland coffee roaster.

Conscious Cup Logo

Strategic Design Partnership

GRIP designed a site that captured Conscious Cup's craft spirit. I built it to work across all devices while strengthening the user experience for mobile coffee shoppers.

I worked with GRIP throughout the build, spotting responsive design opportunities and suggesting mobile improvements that kept the premium feel intact. When we found accessibility gaps, we refined the designs together—making sure the site welcomed all users, not just desktop browsers.

The result: a smooth hand-off that made both GRIP and their client look good.

Conscious Cup Story Section

Custom Shopify Theme

Standard Shopify pages wouldn't work for Conscious Cup. Each coffee has a story—from farm to cup. I built custom product and collection pages that tell these stories through detailed metadata attached to the product in Shopify's CMS.

Every coffee page shows tasting notes, brew methods, and farm information. Customers see the specific region, farming family, and brewing instructions. This turns casual browsers into engaged buyers who understand what makes each coffee special.

Conscious Cup Collection Section
Conscious Cup Subscriptions Section

Farm Origin Mapping

I integrated custom Google Maps that connect customers to their coffee's origin. Click on a bag and see the exact farm location—not just the country, but the specific region and community.

This geographic connection helps Conscious Cup stand apart from commodity sellers. Customers feel connected to the farmers, turning a purchase into a relationship with the people behind their morning coffee.

Conscious Cup Map Section

Project Details

Technologies:

Shopify Custom Theme Google Maps API